Why this exists
The internet has plenty of free PDF compressors, image converters, and dev utilities. Most of them are slow, ad-heavy, demand a signup before you can do anything, and upload your files to a server you’ve never heard of. We built Primova because we wanted the opposite of that.
Our principles
- Browser-side first. The vast majority of our tools process your files locally in your browser. Your data never leaves your device unless you explicitly choose to share it.
- Free forever for the basics. Every core tool is free, no signup required. We may add a Pro tier later for power features (huge files, batch processing, API access), but the basics stay open.
- Calm by design. No popups, no exit-intent modals, no chat widgets, no “limited time offer” banners. We want using a tool here to feel like opening a tidy desk drawer, not walking into a casino.
- Beautiful and accessible. Tools should look good and work for everyone. Dark mode is a first-class citizen, not a half-broken afterthought.
What we’re building
19 tools are live today across image, PDF, developer, and screenshot categories. We ship new ones every couple of weeks. Long-term, the goal is a few hundred well-crafted utilities that cover the everyday tasks knowledge workers actually do — and a public API so developers can wire those tools into their own workflows.
Get in touch
We read every message. Bug reports, feature requests, partnership ideas, or just hellos — send them to hello@primova.app or use the contact form.

